We had left our story in New York, after the 1929 economic crisis. ST Dupont began to grow thanks to the upper classes that had survived the crisis and were spending more and more on luxury goods. The success was total! Pretty soon, the French designer was selling his travel cases throughout the world, expanding the luxury market along with Louis Cartier. These products were only affordable to the wealthiest people of the moment, and thanks to that, ST Dupont was immediately associated with the highest levels of society.
The Malletier of Kings
S.T. Dupont’s special order list grew longer and longer: the King and Queen of Siam, the Queen of Denmark, the Queen of Romania, the Queen of Egypt, the Empress of Iran, King Farouk of Egypt, King Paul of Greece, the Duke and Duchess of Kent, Sir Winston Churchill, John Asprey, John Davison Rockefeller, Frank Jay Gould, the Duke of Windsor, the Maharajah of Jaipuras well as great European families such as the Bourbon-Parme, the Agnellis and the Baron de Rothschild, together with celebrities, such as Coco Chanel, Maurice Chevalier, Charles Frederik Worth, and Guccio Gucci.
In 1945, France offered President Harry Truman a gift for his wife in the form of a Dupont suitcase with a black crocodile leather exterior, a red crocodile leather interior, and 19 black Chinese lacquer accessories, complete with Mrs. Truman’s initials.
In 1947, French President Vincent Auriol offered Princess Elisabeth a luxury travel case with a blue leather exterior, a champagne leather interior, and blue Chinese lacquer accessories as a wedding gift for her marriage with Prince Philip.
In 1951 S.T. Dupont crafted a travel case especially for the Duchess of Windsor